Friday 26 June 2015

What makes a successful coach (vol I)

So here's a disclaimer from the onset; I'm a football fan so it's no stretch that my "parable" originates from personal insights drawn from the beautiful game. It’s an analogy for analysing leadership success and how to get there so please bear with my overly lengthy references to football, hopefully I’ll get somewhere with this in the end. However if you have absolutely no interest in football, look away now. J

A few weekends ago, arguably the most watched match in global football, the UEFA Champions league final, second only ‎(to my mind) to the World Cup Finals was played out in Berlin between Italy’s "old lady", Juventus and Spain’s Barcelona. No doubt this was not the draw that the purists had in mind at the start of the semi-finals, as there was the more mouth-watering prospect of either another edition of the now famous "El classico" (Real Madrid v Barcelona) or straight punch up between two of the Champions Leagues more successful protagonists, Bayern Munich and Real Madrid, the side that most epitomises this competition. Sadly, for some of us (this writer included), we got the worst pick of the draw with the two least interesting sides contesting the finals, but that's another day's story.

But the narrative going into the match was that two fairly "young"‎ coaches, were both contending for a treble of trophies, and whoever won would join a select pantheon of team managers who had achieved this feat. In fact with their victory, Barcelona becomes the first team to have done the treble, twice.

But staying on topic, Louis “Lucho” Enrique of Barcelona was in just his first season as Barcelona first team coach. A former Real Madrid and Barcelona player, his coaching career had begun training the Barcelona B team (the junior team who contest in the Segunda liga). From there he'd been hired by AS Roma who tasked him with the role of head coach for the 2011/2012 season. Roma failed to fulfil their potential under Enrique and did not qualify for any European competition at the end of the season. Expectedly he was not retained by the club. After Roma, “Lucho” took the reins at Celta Vigo where he performed moderately well ending the season’s campaign at 9th position (in a 20 team league) and notably ending Real Madrid’s chances of winning La Liga in a 2-0 victory against a star-filed Madrid side. So to the non-Culers, it was something of a surprise to see him unveiled as Barcelona coach after "Tata" Martino's unsuccessful spell at the helm of the club.

On the opposing side of the pitch, Massimiliano Allegri had had a less than stellar playing career in Italy with lower League sides before joining Pescara where he won promotion to Serie A, and having brief spells with Cagliari, Perugia and Napoli. Allegri’s coaching stock rose, when by way of Sassuolo and then Cagliari, he landed the prestigious job of “Trainer” of AC Milan (arguably Europe’s premier football brand; no bias). Allegri’s Milan career began in 2010, with a lot of promise as his side finally managed to end Inter Milan’s domination of Serie A beating their local rivals in both league encounters, they went on to win the league that year. However from then on it was a case of diminishing returns as Allegri would go on to superintend Milan’s degeneration from Champions to also-rans. In his second season in charge, Milan finished runners up to Juventus, some arguing that the title was theirs to lose, but they opted to hand it over to the Old Lady. The following season they would slide down even further, rescuing a campaign that had seen them as low as 16th and ending the season in 3rd place.

To my mind, nothing in Louis Enrique’s past as a coach (excepting his work with the junior Barcelona side) suggests that he was the most qualified man to lead Barcelona. His legacy at Roma after his solitary season in charge of the team didn’t show someone who had what it takes to manage a big team with egos, and a mine field of talent, personalities and peculiarities in the locker room. However he has since taken over Barcelona, and after the dust settled in Berlin, history records him as having joined a very distinct club of treble winners include Jupp Heynckes (Bayern), Jock Stein (Celtic), Sir Alex Ferguson (Manchester United), Pep Guardiola (Barcelona) and Jose Mourinho (Inter Milan). But you almost wonder what was to be expected with a squad featuring Lionel Messi, Neymar and Luis Suarez, coupled with the midfield artistry of Andres Iniesta and the solidity of Javier Mascherano.

Similarly, Max Allegri’s first “real” big team was AC Milan, and while having been heralded in some quarters as a decent coach in his first season at Milan, I would argue that majority of the objective observers would probably agree that he had inherited a talented team at the time who were always in pole position to win the league even if coached by a Monkey. To drive this point home further, it became noticeably obvious how Allegri struggled as his more established big name players were sold and he had to work with other talents, though not necessarily household names. Like Enrique, Allegri has now been bequeathed with a squad of champions in Juventus, who you may recall had wrested the Serie A title from his Milan team, and had gone on to win 3 straight league titles on the trot with former coach Antonio Conte. So maybe if anyone deserves credit for this Juve’s season it should really be Conte who has now left to manage the Italian national side, the Squadra Azzurra.

I’m getting to my point, and it is simply this; what makes a great coach? Or put another way (maybe more directly) who is a great coach? In recent years after several years of having the same old names bandied about as very good coaches (Sir Alex Ferguson, Arsene Wenger, Brian Clough, Jock Stein, Vicente Del Bosque, Fabio Cappelo, Arrigo Sacchi, Ottmar Hitzfeld, Helenio Herrerra, Johan Cruyff, etc.), we seem to have entered the era of super coaches. It would appear that consistent with our modern day penchant for super-sizing, over-estimation and hyperbole, we want to re-write history and present these new pitch side gladiators as not just the best of the current crop but in some cases (and this is more and more the case) the best ever.

These are the 40-something coaches who have had a glittering playing career (optional) and who since entering the warzone that is club management have enjoyed some measure of success applying principles that are bandied about as though they had never been adapted and utilised successfully before. Yes I mean coaches like Jose Mourinho (“the Special one”), Pep Guardiola, Jurgen Klopp, Andres Villas Boas, Vincenzo Montella, Antonio Conte, etc.

It all began when a certain “young” Chelsea coach fresh from winning the UEFA Champions League with FC Porto (in which he beat Manchester United on his way to the finals), held his maiden press conference with the English press. Jose Mourinho was responding to a reporter’s question when he said “I think I am a special one”. The English Sporting Press always greedy for the slightest soundbite took the statement out of context and at every opportunity sold the message that Mourinho had declared himself “the Special One”.

Having created a Special one, and with Mourinho’s knack for establishing a siege mentality at his teams, the Press was always on the lookout for someone to pitch him against and had at several times tried Rafa Benitez (then Liverpool’s head Coach), Arsene Wenger (who’s footballing philosophy seemed to run counter to the catenaccio style of football auspiciously favoured by Mourinho’s teams) and finally and maybe most fittingly, Pep Guardiola.

Guardiola was always going to be the perfect foil for Mourinho, the yin to his yang. They both had had history with Barcelona; Mourinho as an Assistant Coach to Sir Bobby Robson and Guardiola as a former Barcelona Captain and junior team coach. Pep’s Barcelona team played the much vaunted tiki-taka possessive brand of football which was the champagne football that certain powers that be had once promised would be on offer at Chelsea. He was Jose’s anti-thesis and in his first season in charge of Barcelona, he would also win the treble of La Liga, the Copa del Rey and the UEFA Champions League. He and Mourinho would cross swords on more than one occasion trading blows and each claiming significant victories against the other. When Mourinho moved to Chelsea his Inter Milan side stopped Pep’s Barcelona dead in its tracks, and they went on to claim their own treble of Serie A, the Coppa Italia and the UEFA Champions League. Their personal battle reached fever pitch when in 2011 Jose joined Real Madrid as Head Coach with the task of dethroning Barcelona from atop La Liga and winning the elusive Decima of Champions League trophies.

Football needs rivals
In the same way that controversy sells, a good rivalry is always a great news maker and headline grabber. Sporting rivalries sell newspapers, drive tabloid sales and league or local derbies sell match day tickets. Just look at Formula 1 (Senna v Prost, Mansell v Piquet, Alonso v Hamilton), Boxing, Golf (Tiger v everyone else), Basketball (Lakers v Bulls, Celtics v Lakers), etc. The past 8 or so years, the subject of the most deserving and talented player in the modern game has been the subject of intense debate as it has essentially revolved around just two players, with different individuals pitching camp with one or the other. So if players can have their protagonists, why not coaches? So we go ahead and fan the flames of conflict to conjure up some rivalry whether real or imagined. Sometimes it just so happens that one of the principal actors says or does something that plays into the hands of the Press, so they lap it up like the hungry gossips that they are and regurgitate it in their blogs, columns or dailies for us all to feast on. And like the gluttons we are, inevitably, we do.

But rivalries can’t sell if the coaches only meet once or twice in season, if the coaches’ clubs don’t play in the same league, or if one gets sacked or is out of a job. So what do you do? Well if you’re a smart journalist, you realise there’s no need to reinvent the wheel; you just crank up the hate-o-meter and presto: a new rivalry is born! But just to make sure the process holds up, all the parameters must either be the same or at least have the appearance of similarity. There’s no point creating a rivalry between a very successful coach and an unsuccessful one; that’s just pure S&M and we’d like to consider ourselves purists and lovers of the beautiful game.

So to make it work, before we sprinkle flour, sugar, spice and everything nice into our rivalry making machine, we have to get the special ingredient that makes for consistency – two individuals, clubs or causes of equal or near equal capability. If we only get one, the outcome is imbalance, so we need two or more, after all who doesn’t like a three-way slugfest? And if we can’t find one, then we’ll make one. The challenge is though, that with coaches Like Pepe and Jose, practically monopolising the trophies available between them and with teams like Barcelona and Bayern Munich enjoying the kind of successful spells both have put together, it becomes difficult to identify anyone as being just as “good”.

If life gives you lemons…
So we make the most of what we have, and we create new gods. We call them:
         ·            Roberto di Matteo because they used to play for Chelsea and have now come back in an interim capacity to coach the same team and took them to their second ever Champions League final winning the elusive trophy in the process
         ·            Andre Villas Boas (the new Mourinho) because he won both the Portuguese League and the UEFA cup with FC Porto, like Mourinho, worked with Mourinho in his coaching staff and is also quite young and ambitious. Hello Chelsea!
         ·            Antonio Conte, whose Juventus side, won three successful Scudetti and who has now taken over the reins of the Italian national side. He was remarkably the first coach of a Serie A side whose team went unbeaten all season after the league expanded to its present 20 team format.
         ·            Jurgen Klopp, the erstwhile Borussia Dortmund Coach who taught the Dortmund faithful to dream again after winning two successive Bundesliga titles and beating Bayern Munich black and blue in the process. He would also be the first Dortmund coach to take the team to the finals of the UEFA Champions League where they would eventually lose to a very determined Bayern side. Not bad for a coach in his forties!
And the list goes on…


So with an expanded roster, you can begin to rotate who’s fighting who, who’s said what about whom and who thinks he’s better than…well you get the general idea. With more “players” in the mix, the rivalry blossoms. And if the term rivalry seems a bit extreme, you can use the expression, fact-based comparative analysis”

(to be continued)